“The simple truth is that in order to become good, you have to be obsessed.” Yngwie Malmsteen for Guitar World

“As many have learned to their peril, it’s not simply a case of just dumping talent in a room full of Ikea furniture. In large companies you have to design the process that creates design.” Des Traynor on Intercom.io Blog

“Why was there this strange gap in the market that we were able to move into? The gap was created by mobile devices themselves. It’s very natural when a new platform comes along to expect behavior to work as it did in the old platform, which means, for a smartphone, take a desktop email client and jam it down into the mobile device, because that’s all you know. (…) It’s taken us a while to figure that out and understand it, and that creates a design opportunity for a different kind of tool.” Gentry Underwood (Mailbox CEO & co-founder) in an interview for Wired.com

“If you analyse the function of an object, its form often becomes obvious.” Ferdinand Alexander Porsche

“In order to be an effective designer you must learn how to work with all parties associated with the organization—ranging from managers and stakeholders to developers and other fellow designers. Make an effort to educate yourself about their ways and goals and help them have a clear a understanding about your role as a designer. Develop and maintain good relations. Be transparent in all you do, use relevant metrics and prove yourself with the best results.” Mariusz Wozniak on ”More Tips from UX Designers to UX Designers" ;)

User Research, Quick ‘n’ Dirty (Google Ventures Startup Lab Workshop Notes)

March 16, 2013

I’m a big fan of Design Staff, a blog on product design for startups by Google Ventures partners. They do a great job on giving tons of practical advice, actionable tips and tricks that you can just pick up and run with. If you’re into product design - especially if you work with startups - and don’t know it yet, go ahead and bookmark it now.

Turns out GV design partners not only write about design, but also do workshops. Recently I’ve stumbled upon a video recording from Startup Lab workshop called “User Research, Quick ‘n’ Dirty”. I’m all for quick and dirty, so I dug in.

During about 2hr workshop Michael Margolis - GV design partner with 20 years of user research experience - presented “basically anything you need to do to run simple usability studies and customer interviews”. Sounds good? If you’re interested and have about 2 hours to spare, see it for yourself - it’s worth it.

Here are my notes:

  • Startups tend to charge ahead with their idea towards the launch, hoping that they’ll do their learning and validation after launch. This often results in wasting weeks or months chasing what quickly turns out to be the wrong idea.

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